4 ms·

>More than 90% of their profits come online advertising, something that can be easily blocked for life with a simple browser extension/plugin. If I were Tim Co

>More than 90% of their profits come online advertising, something that can be easily blocked for life with a simple browser extension/plugin. If I were Tim Cook, I'd be at least a little tempted to update iOS and OSX to include adblocking on by default.

Steko 11y ago
Google would have no problem forcing ads into the main SERP hose if it came to Microsoft or Apple blocking by default.
- adventured 11y ago
  Any attempt to do that, would result in two likely outcomes: 1) It would create a bad product, according to Google's own prior statements on the matter. 2) It would encourage government authorities to look even closer at potential abuses toward consumers (ie what kind of consumer harm is occurring, if any, when a monopoly search provider prevents attempts by consumers to use ad blockers; that would have to be resolved legally). European authorities would likely pounce on such a move immediately, looking for any opening by mistake to go after the company, given how they've handled Google thus far.
  - patrickaljord 11y ago
    Yeah but the alternative would be losing all their revenues.
r00fus 11y ago
Isn't that what happened in iOS9 with the Safari Content Blocker framework?
- lotu 11y ago
  The OP sugggesting updating iOS so if ushered did nothing ads would be blocked.
bobdole1234 11y ago
The Google infrastructure now powers a chunk of icloud. I don't see apple killing the revenue stream that feeds their bottomless pool of capacity.
- mc32 11y ago
  They are far from the only game in town, so why would Apple care if its a casualty of some business Realpolitik.
- threeseed 11y ago
  Apple has been rumored to be moving away from cloud providers for a while now. Have been wondering for a while they are building an internal cloud e.g. using FoundationDB acquisition as their DBaaS.
  - srunni 11y ago
    The Information recently reported on Apple's cloud efforts. They don't seem to be going well: Infighting Slows Apple’s Cloud Engineering Efforts: http://go.theinformation.com/2c8e01 http://go.theinformation.com/2c8e01 > Two engineering teams working on new internal cloud-computing infrastructure to power Apple’s Web services are in open conflict, the people say. Already, the infighting has sparked at least one key employee departure, with more expected soon. Inside Apple’s Cloud Infrastructure Troubles: http://go.theinformation.com/d716c4 http://go.theinformation.com/d716c4 > Despite years of trying, Apple has failed to develop infrastructure to handle traffic for its Internet services, which include iTunes, Apple Maps, iMessage and backups of images and videos stored on the iPhone.
SpaceX_Tech 11y ago
Why? Do Apple and Google really have that adversarial a relationship? It seems like a small subset of their respective fans are the only ones that actually want a "war" between the two. Apple is the most profitable company in the world and consistently takes almost all of the profit in the smartphone industry. They also make a large portion of the profits in the PC world despite their relatively meager market share. Does Apple really want to expand into the sub $200, or even $100, smartphone market? Unless they do, I don't even really see Google/Android as their competitor. I know it can be short sighted to base things on personal anecdotes, but while I don't use an iPhone myself, almost all of my friends do and they extensively use Google products ranging from Gmail, Maps, Photos and search. Apple seems to have the best of both worlds in the current situation. They dominate the high end profitable hardware market and their users still get to benefit from Google products if they so choose. I'm not convinced that Apple would be better off if Google disappeared. Replicating all those services will be expensive.

Steko 11y ago

Google would have no problem forcing ads into the main SERP hose if it came to Microsoft or Apple blocking by default.

adventured 11y ago
Any attempt to do that, would result in two likely outcomes: 1) It would create a bad product, according to Google's own prior statements on the matter. 2) It would encourage government authorities to look even closer at potential abuses toward consumers (ie what kind of consumer harm is occurring, if any, when a monopoly search provider prevents attempts by consumers to use ad blockers; that would have to be resolved legally). European authorities would likely pounce on such a move immediately, looking for any opening by mistake to go after the company, given how they've handled Google thus far.
- patrickaljord 11y ago
  Yeah but the alternative would be losing all their revenues.

r00fus 11y ago

Isn't that what happened in iOS9 with the Safari Content Blocker framework?

lotu 11y ago
The OP sugggesting updating iOS so if ushered did nothing ads would be blocked.

bobdole1234 11y ago

The Google infrastructure now powers a chunk of icloud. I don't see apple killing the revenue stream that feeds their bottomless pool of capacity.

mc32 11y ago
They are far from the only game in town, so why would Apple care if its a casualty of some business Realpolitik.
threeseed 11y ago
Apple has been rumored to be moving away from cloud providers for a while now. Have been wondering for a while they are building an internal cloud e.g. using FoundationDB acquisition as their DBaaS.
- srunni 11y ago
  The Information recently reported on Apple's cloud efforts. They don't seem to be going well: Infighting Slows Apple’s Cloud Engineering Efforts: http://go.theinformation.com/2c8e01 http://go.theinformation.com/2c8e01 > Two engineering teams working on new internal cloud-computing infrastructure to power Apple’s Web services are in open conflict, the people say. Already, the infighting has sparked at least one key employee departure, with more expected soon. Inside Apple’s Cloud Infrastructure Troubles: http://go.theinformation.com/d716c4 http://go.theinformation.com/d716c4 > Despite years of trying, Apple has failed to develop infrastructure to handle traffic for its Internet services, which include iTunes, Apple Maps, iMessage and backups of images and videos stored on the iPhone.

SpaceX_Tech 11y ago

Why? Do Apple and Google really have that adversarial a relationship? It seems like a small subset of their respective fans are the only ones that actually want a "war" between the two. Apple is the most profitable company in the world and consistently takes almost all of the profit in the smartphone industry. They also make a large portion of the profits in the PC world despite their relatively meager market share. Does Apple really want to expand into the sub $200, or even $100, smartphone market? Unless they do, I don't even really see Google/Android as their competitor. I know it can be short sighted to base things on personal anecdotes, but while I don't use an iPhone myself, almost all of my friends do and they extensively use Google products ranging from Gmail, Maps, Photos and search. Apple seems to have the best of both worlds in the current situation. They dominate the high end profitable hardware market and their users still get to benefit from Google products if they so choose. I'm not convinced that Apple would be better off if Google disappeared. Replicating all those services will be expensive.