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What strategies did you use to get the word out about your campaign?
by lindseya 11y ago
What strategies did you use to get the word out about your campaign?
- pwinter28 11y agoWe built up a big email list. Starting with the team we had ~12k emails collectively (team of 6 people). Everyone we had ever emailed. And tiered the emails/frequency. We also did a lot of pilots beforehand and gathered interest from people who had ACTUALLY interacted with the product. And in our case had showered with Nebia!