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Hey guys As an employee at Top Hat Monocle, I hope I can answer some of the questions that have been brought up: We started out as an iphone gaming company, b
by jskopek 17y ago
Hey guys
As an employee at Top Hat Monocle, I hope I can answer some of the questions that have been brought up:
We started out as an iphone gaming company, but did a 180 shift very early on and are now in the process of relaunching the company as an education software company.
One of the goals with the logo redesign was to retain the quirkiness of the name (it's been scoring very well among our current users), but we want to shift the focus more towards the icon, for a couple of reasons:
- we want to be able to use the logo on stationary, tshirts, the product, application icons
- we're targeting the academic market
- it gives us a lot more flexibility with how we name our products in the future
Thanks for all the feedback! It's all incredibly helpful