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Those thoughts sometimes lead me to conclusion that "gift" tradition is invented or supported by marketing. It sounds like conspiracy theory, but it is partiall
by ycmbntrthrwaway 11y ago
Those thoughts sometimes lead me to conclusion that "gift" tradition is invented or supported by marketing. It sounds like conspiracy theory, but it is partially true: take for example valentines day that is exploited by advertisement industry each year. I wonder if that gift tradition would be nearly dead were it not for aggressive advertising.
- hyperpape 11y agoOf course it isn't. https://en.wikipedia.org/wiki/The_Gift_(book) https://en.wikipedia.org/wiki/The_Gift_(book)
- mixmastamyk 11y agoTrue, look no further than the diamond ring "tradition."
- ZeroFries 11y agoDoesn't require conspiracy. It's in the best interests of retailers to peddle gift-giving, so they do. This peddling increases gift-giving, or the retailers would stop doing it. Therefore it's safe to assume that gift-giving rates would be lower if the retailers did not peddle it.