4 ms·
Summary: Company did not find a marketing channel. Company relies on word of mouth. Orig wordcount: 2152 TlDr wordcount: 13 Saved: 99.40%
by TlDrBot 11y ago
Summary: Company did not find a marketing channel. Company relies on word of mouth.
Orig wordcount: 2152
TlDr wordcount: 13
Saved: 99.40%
- timClicks 11y agoIf this really is a bot, I'm just astonished. Well done to the crew behind this.
- Geee 11y agoThere's probably some 'selection bias'. I think they might run the bot on every article, but post the summary only if it matches well.
- slazaro 11y agoI'm skeptical. The phrase "marketing channel" does not appear verbatim on the article. I'd say it either has really good NLP or there's a human somewhere.
- amelius 11y agoIf this is a bot, then why isn't it running on at least all of the front-page HN stories? But anyway, please keep posting :)
- toyg 11y agoI expect they manually write the summary, then let the "bot" calculate wordcount and post, i.e. like a command: "tldr Company did not find a marketing channel. Company relies on word of mouth."
- deleted 11y ago[deleted]
- staticelf 11y agoThis post was way more interesting than the blog article.
- annnnd 11y agoHow about: company discovered that having a good product your customers really use and recommend helps to sell the product. I enjoyed the post. Nothing ground breaking, but a nice reminder that no amount of marketing will help you if your customers are not satisfied with what they get. Good luck to OP!
- rubidium 11y agoYou forgot some useful data: "While our first customers came from the above mentioned sources, including press articles, presentations, etc., almost 80% of our first 100 customers came through referrals. Another interesting point at this stage: hardly any user or customer recommended us due to cash benefits or discounts. We offer a 10% discount to our users when they invite new customers. However, when we looked at the number of actual referrals, we realized this program had little response."