Honestly, my favorite resource for much of this is the book How to Measure Anything by Douglas Hubbard. He goes into detail in understanding the value of infor

Honestly, my favorite resource for much of this is the book How to Measure Anything by Douglas Hubbard. He goes into detail in understanding the value of information and how and why to use Monte Carlo Simulations. Video: https://www.youtube.com/watch?v=w4fHGTsZZD8 https://www.youtube.com/watch?v=w4fHGTsZZD8 Book: http://www.amazon.com/How-Measure-Anything-Intangibles-Business/dp/1452654204 http://www.amazon.com/How-Measure-Anything-Intangibles-Busin...