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I suspect that these reviews are a little premature and that Google has a few tricks up their sleeve for today's Nexus One event. Google distributed this phone
by jkincaid 17y ago
I suspect that these reviews are a little premature and that Google has a few tricks up their sleeve for today's Nexus One event. Google distributed this phone to thousands of people weeks before its launch, including some non-employees, knowing full well that it would leak.
That's a great way to build up buzz, but at the same time it makes for a pretty lame event. My guess is we'll see a few new apps or features that weren't baked into the employee phones (yet).
- joezydeco 17y agoI'm counting on it as well. It would be silly to engineer all this pre-hype and then just announce another phone with the only big feature being the Eclair (or Flan?) update. Really, I'd love to see the big surprise be a data-only plan option.
- icey 17y agoI've never really paid any attention to Google press releases; have they traditionally been any good at having surprises at them? Apple is the standard bearer for message control, I don't know that Google is any good at stopping internal leaks - it seems like we know a ton more about the Nexus One than almost any Apple product announcement already.
- jkincaid 17y agoThe Nexus One leaks are deliberate. No, Google may not have actually sent the photos to blogs themselves, but giving the device to that many people just before the holidays? It was basically guaranteed. They knew it would happen. As far as Google's leak control, I think that they can be secretive when they want to be. Part of that comes from the fact that they have so much going on — you hear a rumor and it could well be related to some random research project or internal test, etc. But I've been to a few Google events where there were product launches that hadn't been previously rumored. A good example is probably the Chrome launch. As far as I can remember, there wasn't any significant buildup in rumors of a "Google Browser" in the weeks before that announcement. Granted, the cat came out of the bag when a mailing company accidentally shipped the Chrome comics a day early, but that didn't come from an employee leak.