Its interesting. Back before I graduated a friend said I don't think ideas are worth much compared to executions, which turns out is a common quote thrown arou

Its interesting. Back before I graduated a friend said I don't think ideas are worth much compared to executions, which turns out is a common quote thrown around with respect to ideas/startups/etc. Quirky's whole concept (or my interpretation/critique) was that there was that idea generation needed to be scaled. But in practice, ideas were easy, particular by those industrial designers and wannabe designers, especially for cord management solutions... The truth is, they were crowdsourcing the easiest part - the idea - and taking on all the risk themselves by bringing a bunch of 'inventions' to market, few of which were particularly revolutionary.