3 ms·
"How will Apple be able to make use of their experience in electronics when they move to a completely new industry?" Completely new industry? Who is the bigges
by Htsthbjig 11y ago
"How will Apple be able to make use of their experience in electronics when they move to a completely new industry?"
Completely new industry?
Who is the biggest user of lithium batteries in the world? Hint: It is a company with a fruit as a name.
They started talks for collaboration with Tesla because if Tesla creates a Megafactory they HAVE TO use it or their battery prices will be higher than Tesla's. If they can't use it, they will create their own Megafactory.
The electric motors in a electric car are incredible simple compared with internal combustion engines.
The batteries are the most expensive item in a car by far.
"What are the technical tricks Apple has up their sleeve?"
They know abut batteries, they know about recharging batteries. More free capital than any other company in the world, access to the best electronic components and battery manufacturers, very important for power electronics.
"What will the car have?"
A good price. It will be expensive, like anything Apple does, but a very good price because of mass production that only Apple could afford(because they can invest billions on factories).
Think on aluminum Apple computers, they sell at $1000, other companies compete with aluminum computers with a similar price. Apple earns 30% margins or more but competition could barely survive, because Apple was the first to sell those and sell in the millions and competition in the thousands.
- adventured 11y agoThe broader point is a legitimate one, however Samsung is a bigger user of lithium batteries than Apple. Samsung has 21% of the smart phone market globally. Apple is at 14%. Samsung also sells a lot of feature phones using lithium batteries.