jchin

10 ms·

61.
by jchin 14y ago
I've seen marketing blog articles that claim unopened emails affect inbox rates but I've never seen any numerical evidence nor heard it from someone who worked at a large ISP. Do you have any of those resources?
62.
by jchin 14y ago
I can understand the removing non-readers can decrease your spam reports because I have seen numbers where a significant number of non-openers hit the spam button. However, do you have any evidence that an increased open rate helps your del
63.
by jchin 14y ago
Party Pooper mode in MailChimp is where the MailChimp monkey doesn't tell any jokes. By default, the mode is on so I guess these 39,975 went out of their way to turn off the jokes.
64.
by jchin 14y ago
I think the content of the email / blog post can play a lot into how much something is shared so comparing the two emails / blog posts might not really be an apples-to-apples comparison. One way of testing this could have been to actually s
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by jchin 14y ago
Tested Advertising Methods by John Caples. It's an oldie but a goodie. It talks a lot about split testing from the print days -- catalogs, newspaper classifieds, etc. Writing headlines gets its own chapter. Really great book. Really easy to
66.
InDinero: Executing a pivot(startupfrontier.com)
2 points by jchin 14y ago|0 comments
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InDinero: Getting through the “trough of sorrow”(startupfrontier.com)
2 points by jchin 14y ago|0 comments
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by jchin 14y ago
Love the idea. I'm not a game designer and I would only put myself in the hobbyist-gamer category, but I'm always so impressed by well-designed games. I've played a ton of different games (board games, Magic, card games, RPGs, shooters, cit
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Behind the scenes: how Unbounce launched(startupfrontier.com)
5 points by jchin 14y ago|0 comments
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by jchin 14y ago
I'm not an investor but I would imagine the answer is in pattern matching. Investors who meet a ton of people inevitably will have longer relationships with some of them and find out in the end whether a founder has a "strong" or "weak" per
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by jchin 14y ago
My company did a pivot last year but before that, we did a survey on this topic. http://www.launchbit.com/blog/why-you-cant-recruit-a-technic... I apologize that in migrating our blog to Wordpress, things seem to have gotten a little mang
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by jchin 14y ago
I'm curious to know why you don't think a CPC model on a large scale could happen.
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by jchin 14y ago
Lots of businesses rely on their email newsletters: Groupon / Living Social, Daily Worth, Tasting Table, etc.
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Email Ad Network LaunchBit Raises $960K, Plans Move To Las Vegas(techcrunch.com)
10 points by jchin 14y ago|21 comments
75.
by jchin 14y ago
What has really worked for my co-founder and me is to talk to potential customers. Basically, once we start asking questions, our potential customers inevitably start saying things like, "Well, we tried this company...." or "Have you heard