The entire purpose of G+ was as a reaction to Facebook and it was largely a clone of Facebook. It's not like they were developing their own product and just got

The entire purpose of G+ was as a reaction to Facebook and it was largely a clone of Facebook. It's not like they were developing their own product and just got screwed by timing, the entire concept and project was only possible in a Facebook-dominated world. Sure, if someone who cloned Product X had been able to release before that product, it would be better for them, but they never had the original idea so it seems moot. I think it basically was the social reasons. The name is really clunky and corporate. It was never that cool or exciting to people. The lack of original inspiration and the obvious ham-handed attempt to move people from Facebook just made it fall flat.