Prudent move. If Lyft can figure out how to grow in markets already dominated by Uber it will be a much stronger company than if it waters down all its resource

Prudent move. If Lyft can figure out how to grow in markets already dominated by Uber it will be a much stronger company than if it waters down all its resources playing Uber's game. In fact, a lot of Lyft drivers and riders prefer the Lyft experience. If Lyft can maintain the service differentiation, it can grow to a strong, if smaller number 2 player. And eventually in any market it chooses to go into. Perhaps like a Southwest Airlines.