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Related, though less about brands, I really liked "This Video Will Make You Angry" by CGP Grey. https://www.youtube.com/watch?v=rE3j_RHkqJc https://www.youtube.
by elisee 11y ago
Related, though less about brands, I really liked "This Video Will Make You Angry" by CGP Grey. https://www.youtube.com/watch?v=rE3j_RHkqJc https://www.youtube.com/watch?v=rE3j_RHkqJc - Thoughts/memes as germs trying to reproduce and spread, battling for attention and thriving when people endlessly argue as part of an us/them dynamic.
- jacquesm 11y agoOh, that's super good. I'll definitely include that in the post. The funny part is that this itself is a meme but it's like sharing a vaccine rather than a pathogen. I really like the disease analogy. Thank you!
- PopeOfNope 11y ago> The funny part is that this itself is a meme but it's like sharing a vaccine rather than a pathogen. No, it's like those informational commercials raising awareness for muscular dystrophy. Just because you now know it exists doesn't mean you've cured it or even treated it. This stuff works whether you know about it or not.
- lentil_soup 11y agoThis reminds me a lot of The Selfish Gene by Richard Dawkins (https://en.wikipedia.org/wiki/The_Selfish_Gene https://en.wikipedia.org/wiki/The_Selfish_Gene). That book actually coined the word "meme". Mindblowing book if you haven't read it.
- datashaman 11y agoSusan Blackmore's The Meme Machine is the book that brought the ideas home for me. https://www.goodreads.com/book/show/254502.The_Meme_Machine https://www.goodreads.com/book/show/254502.The_Meme_Machine
- frogpelt 11y agoHaving seen this link, many of the responses in this thread make a lot more sense now. I'm starting to see a meme emerge here.
- justaman 11y agoI recommend reading http://www.amazon.com/Virus-Mind-The-Science-Meme/dp/1401924697 http://www.amazon.com/Virus-Mind-The-Science-Meme/dp/1401924... this guy wrote Microsoft Word. One of the chapters is called "How to start a cult"