"In short - what would you do?" I would try to talk to as many of those initial captured subscribers directly. Either this will be over phone, in-person etc. I

"In short - what would you do?" I would try to talk to as many of those initial captured subscribers directly. Either this will be over phone, in-person etc. I will try and assess "what" and "why" they need based on the discussions and not necessary "how" they need it at this point. Rinse and repeat. Do this manually. Don't worry about using automation and cool stuff. Keep it simple. There is a big difference between saying "hmm looks cool. i may use it" vs "shut up and take my money". You want to work towards the latter of course. The former is just a start but not the end. One advice on pricing. If not sure, always price high than low. You can always reduce pricing based on your market demand but almost never a good idea to raise pricing. Also clients who will value your product will not worry about price too much and if there are clients who cannot pay you for what is worth, those are not your ideal clients.