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Without even a single reference to "get to know your users"? Sorry, but no. It's not a nice summary; it's actually what I wouldn't give to students or someone w
by paulojreis 11y ago
Without even a single reference to "get to know your users"? Sorry, but no. It's not a nice summary; it's actually what I wouldn't give to students or someone wanting to get a grasp on UX.
This kind of "guidelines-based" approach is detrimental to UX, as it enforces the idea of focusing on details instead of considering UX as a whole.
- voik 11y agoYou seem to be conflating UX and UI. The article is no more than the title promises; principles of a good UI.