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But what's the point of starting a business if it can't generate revenue? Getting to that point definitely takes capital; even if you've already built the produ
by mingus68040 11y ago
But what's the point of starting a business if it can't generate revenue? Getting to that point definitely takes capital; even if you've already built the product, the marketing and sales costs of introducing a new product in an existing large market are significant. Otherwise you're just gambling with the opportunity cost of your time on the hope of an effective word-of-mouth campaign.
- throwaway91282 11y ago"Getting to that point definitely takes capital" That's not correct. There are all sorts of distribution channels that do not require capital like trade shows, blogging, guest blogging, affiliate programs, and app stores.
- 88e282102ae2e5b 11y agoThat's all true, but the question is why is this more prevalent among programmers than any other group. That opportunity cost is really quite cheap for most programmers, especially if you just enjoy the work. Worst case scenario, you can add something to your resume.
- mingus68040 11y agoWith salaries of over $100k available to programmers, I'd say the opportunity cost of a startup venture is pretty high. It takes years of determination and time for a startup to pay off, and most do not.
- keithblaha 11y ago> the marketing and sales costs of introducing a new product in an existing large market are significant Many side projects don't target existing large markets. Bootstrapping is a real thing that people do too, even in large, existing markets.