The article gives you a big hint: My mother is a fantastic cook, but she worked full time and in the rush to get dinner on the table by 7, she often relied on

The article gives you a big hint: My mother is a fantastic cook, but she worked full time and in the rush to get dinner on the table by 7, she often relied on semi-prepared foods, like pre-marinated meats or curry mixes. From where I sat, cooking seemed like a drag, something that took time and effort in the midst of an already overcrowded schedule. It also notes that these "meal-kit" companies started in Europe and were highly popular there.