What the article fails to mention is that this is an example of Apple's form over function mentality. Powercords used to have reliefs around the bendy bits so t

What the article fails to mention is that this is an example of Apple's form over function mentality. Powercords used to have reliefs around the bendy bits so that the abused connections could handle being bent. But Apple decided it looked nicer to not have the reliefs and went with a straight cord. Sure, it may look more minimalist, but it is massively less effective. They don't care because the customers they want to attract won't blink at spending $100 for a new power-supply (Macbook). I'm saddened mostly that the copy-cat nature of the industry has let most other manufacturers to copy this flawed design.