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Yes. I don't think that the YC brand or any VCs would have helped them to attract customers. The VCs are well too far as a marketing environment compare to the
by nazka 11y ago
Yes. I don't think that the YC brand or any VCs would have helped them to attract customers. The VCs are well too far as a marketing environment compare to the kind of people who could use their platform. If it's a company like docker then yes: the VCs, tech guys, and companies using it are all connected and know each other. Their mutual respect and actions create their own brand so it works. But here people renting their apartment not so much, even more cities outside the Valley. They can be in the energy industry, banking industry, manufacturing... so with no particular interest in the tech world or VCs/startup world.
The biggest challenge for them was to find people willing to use their platform to rent their apartment to strangers.