> The high adoption of antivirus software > among non-experts ... might be due to the > good usability of the install-once type of > solution that anti

> The high adoption of antivirus software > among non-experts ... might be due to the > good usability of the install-once type of > solution that antivirus software offers. Or due to the fact, that antivirus companies make money on selling antivirus software to non-experts and have a long history of advertising it to non-experts as a security solution.