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Does your website have a business development team that discusses the best way to drive revenue for the enterprise? If not, you may be comparing apples to orang
by droopyEyelids 11y ago
Does your website have a business development team that discusses the best way to drive revenue for the enterprise? If not, you may be comparing apples to oranges.
- ethanbond 11y agoThe best way to drive revenue? Go rob a couple of banks and throw them in the corporate coffers. Of course, there's a tradeoff. Just because your form of "driving revenue" includes annoying the living hell out of users while cleanly documenting all of their behavior for surveillance purposes (government or otherwise) doesn't mean someone else's does.
- Silhouette 11y agoNo, it's not really that kind of site. But then many of the sites I value myself and the content I read also aren't that kind of site. There are plenty of people in the world willing to produce good content without trying to maximise every last drop of potential revenue, and who for whatever reason prefer not to carry ads next to that content. Some of them just blog for fun. Some, like the site I mentioned, charge to cover the costs and maybe make some modest profit, but in a niche market you're never going to become the next Google or Facebook anyway. Sometimes the whole site is run for reasons other than direct profit anyway, for example if the site itself is a promotional exercise for some brand or store or charity awareness campaign or freelancer, or if it's some sort of community or government site with its costs covered by other means. None of these sites need to carry the kind of ads I think we're talking about here. Of course there are also sites that are very commercial in nature and do want to do everything they can to maximise revenues. If that means carrying ads, they'll do it. But as long as those sites aren't the only places you can find good content, the original premise will be flawed.