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Do you schedule the customers close by to minimize travel time for your lawn care guys? I know cleaners that drive across town to jobs, effectively losing money
by silverlake 11y ago
Do you schedule the customers close by to minimize travel time for your lawn care guys? I know cleaners that drive across town to jobs, effectively losing money while they're stuck in traffic. I don't know if Homejoy did that.
To incentivize that, you could offer discounts for neighbors who use the service together. If Homejoy had a bunch of apartments in one location, then cleaners would make more money per day.
- _sentient 11y agoYep, that's one of our primary value props. Once we reach critical mass in a market we're able to do job clustering and route optimization. More jobs per day + less time spent burning fuel sitting behind a steering wheel means much better economics for our lawn pros.
- mbesto 11y agoAren't lawn care providers already pretty much doing this by means of fragmentation? (i.e. in one suburban town, there are only 3 providers that serve the whole area) What additional value do you guys provide that isn't already there?
- _sentient 11y agoThat's not actually the case for a market of any scale. More like 1000 providers / market. :) Also, routing optimization is a fairly hard problem and requires significant critical mass in a geo. Pretty hard for individual service providers to build this on their own. The closest thing may be a small-town service pro who has been in business for 30 years and eventually reached sufficient mass / frequency to optimize his routes, but that's a rare case.