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"During its peak, Zynga was a powerhouse at using data and analytics to optimize their games for virality and revenue." Guess they didn't optimize well enough.
by ucaetano 11y ago
"During its peak, Zynga was a powerhouse at using data and analytics to optimize their games for virality and revenue."
Guess they didn't optimize well enough. Or optimized only for the very-short term.
- lmm 11y agoThe original owners pumped it up, IPOed at the peak, and walked away with their money. They're probably very happy with the outcome.