4 ms·

The Sunglasses Scam

• nudpiedo 11y ago
  That's exactly what Apple does ;-) I find it a great lesson about the topic and in addition you showed an applied example in a real economy (MMO); I wonder if there are much more skills targeting those cognitive "bugs" that we as humans experience subjectively. EDIT: actually... is this the only think that the book teaches?
  • Kaedon 11y ago
    The book covers a number of ways System 1 and System 2 thinking affect the way we approach problems, of which the article includes two examples. There's many other neat applications in the book.
• elixx 11y ago
  I remember seeing lots of sunglasses listed like this, and wondering WTF was going on. It made no sense to me why there were a bunch of oddly priced sunglasses. either I ran into your experiment a bunch of times, or you started a trend ;)