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Mobile ads also account for PPC. And "mobile ads have lower conversions"? I think the opposite is true.
by melvinmt 11y ago
Mobile ads also account for PPC. And "mobile ads have lower conversions"? I think the opposite is true.
- lallysingh 11y agoThere are probably some model changes to make between desktop and mobile ad conversions. You may well be right, but users need a different conversion path on mobile.