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In India, these days there are tons of analytics companies. Mostly what they end up doing is doing extremely simple number crunching mean, median, standard devi
by paraschopra 17y ago
In India, these days there are tons of analytics companies. Mostly what they end up doing is doing extremely simple number crunching mean, median, standard deviation, etc. on survey numbers or other marketing data. The salaries are not that high and as you say, I expect it to become a commodity in near future.
What is sad about analytics is that they would teach you how to use tools first: SPSS, Excel, SAS, etc. but there would be little or no fundamental understanding of concepts. Sure, data mining is a buzzword. Load some data and do a bunch of super cool analysis, but where is the insight? where is understanding of what is really happening under the hood?
- ovi256 17y agoYou can teach tools in a month, but you cannot teach analytic skill.
- paraschopra 17y agoYes, in a month that is. Of course deep understanding of analytics takes time, but it can be learned (but not within a month).
- gaius 17y agoYou need one guy with the skill to write a bit of code and a hundred more to do the legwork of plumbing it into the source data for each customer. The latter is what you bill for, and it's commoditized (e.g. "FTP a CSV file from here, run this program, FTP the resulting PDF to the webserver then email the customer to say its done").