Similarly, like spaghetti shops, small software companies do not primarily make money because of "features." The notion that software is bought because of featu

Similarly, like spaghetti shops, small software companies do not primarily make money because of "features." The notion that software is bought because of features is something that running a software company will quickly disabuse you of. There's an old & cheesy (maybe true, maybe not) cliche: "Features TELL, benefits SELL"