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Is that allowed on Kickstarter? Kind of defeats the purpose...
by daturkel 11y ago
Is that allowed on Kickstarter? Kind of defeats the purpose...
- TeMPOraL 11y agoSort of, but that's what is happening now. My friends did a successful Kickstarter campaign of a hardware product and I know first-hand that the idea came from their investors and it was done purely for market research. The Kickstarter event was pretty much break-even effort for my friends. VCs seem to have figured out that crowdfunding is a cheap way of checking if a company is worth further investments, while at the same time giving it some marketing boost.
- sbarre 11y agoLots of Kickstarter projects are "proof of interest" ventures. If you make your target, it triggers additional funding you've pre-negotiated.. I don't see how it's a problem in general (not talking about this particular KS here) since it's a useful tool for showing investors that enough people are willing to pay for your product. Doppler Labs' recent KS for "Here Active Listening" closed successfully last week with $635k in funding, and they just announced a $17M series B funding round this week. I'd have to assume these two events are related, and as a backer of the KS campaign, I'm actually happy to see this, since it means the product probably won't be a one-off, and they will continue to update the software post-release, etc..
- daturkel 11y agoI think a successful kickstarter to trigger funding is better than a fully funded product which has a kickstarter as a launch. The latter isn't really "fundraising" at all and so seems to stray from the KS mission.