First of all: Alexa is a she. Secondly: i've done a _lot_ of e-mails in the past. I've handcoded tables for e-mails, I've used Zurb's templates, I've used Zurb

First of all: Alexa is a she. Secondly: i've done a _lot_ of e-mails in the past. I've handcoded tables for e-mails, I've used Zurb's templates, I've used Zurb's Ink, I run my own SMTP server and used to run transactional e-mail for a popular start-up. You're really sticking onto arguing the same point, but if you read Alexa's post she's not necessarily saying e-mails are going to be made in Markdown. Alexa is not an idiot, she's ran marketing for many big companies in the past and knows how HTML and e-mails work. All she's saying is getting her team to learn more technology is a great thing. By the way, the rude part of your message was "how clueless you are as to the rabbit hole your devs have got you in to" -- You are automatically assuming you're much smarter than someone just because they're in marketing, which trust me, is not true.