Hopefully this was intended as humor (and it was funny), and not as a straight-faced critique. It is not news that different styles of ad campaign can be effec

Hopefully this was intended as humor (and it was funny), and not as a straight-faced critique. It is not news that different styles of ad campaign can be effective; Apple has launched a fair few smarmy (Get a Mac http://www.apple.com/getamac/ads/ http://www.apple.com/getamac/ads/ ) or fanciful (1984 http://www.youtube.com/watch?v=OYecfV3ubP8 http://www.youtube.com/watch?v=OYecfV3ubP8 ) salvos at the competition itself. What I learned from the 1984 ad: The CEOs of all Apple competitors have monkey-like visages and enjoy sitting very close to the camera as they brainwash the world. The Macintosh makes you proficient at the hammer throw. Incidentally, it also turns you into a woman with orange shorts.