4 ms·
Crunch pad was not a good name. The word crunch is a terrible word to put in there. It is related to a website, whose audience is rather specialised and much sm
by hristov 17y ago
Crunch pad was not a good name. The word crunch is a terrible word to put in there. It is related to a website, whose audience is rather specialised and much smaller than the intended audience for the device itself. Also, you do not want to name a general browsing device after a specific website, because people that are actually aware of the website may take it to mean that it is intended to browse that site only.
For people that are not aware of the website, the word "crunch" provides connotations of (i) doing numerical computations (ii) working for long hours and (iii) working out, all of which are negative connotations for a device like this.
So yes, crunch pad was a terrible name, but I think joojoo is even worse. That will just elicit bad jewish jokes.
- chris100 17y agocrunch pad was a terrible name Actually, it had two huge benefits: a lock-in for early adopters, and it is memorable. Don't discount the second benefit. Once enough early adopters talk about it, the general public will come to remember the name. This is extremely important for a consumer product. (remember the FatBrain naming story).
- pchristensen 17y agoPlease share the FatBrain naming story :)
- jplewicke 17y agoThey used to be called "Computer Literacy", which was so un-memorable that half their customers couldn't remember buying stuff there. http://www.computeractive.co.uk/information-world-review/news/2082251/unbelievable-truth http://www.computeractive.co.uk/information-world-review/new...
- rbanffy 17y agoIt would also, presumably, widen the audience of TC through the name association. Not a bad idea. For TC, at least
- zaidf 17y agoThe best Crunch I know is a candy. And it tastes pretty awesome!