Just to expand on this... Whenever something in the data goes wrong, is missing or incorrect value etc, we usually notice it far too late and decisions have be

Just to expand on this... Whenever something in the data goes wrong, is missing or incorrect value etc, we usually notice it far too late and decisions have been made based on incorrect values. Frequently the mistake is introduced in a different part of the company not even aware of our needs. Other times, some vendor is timing out or having API issues and values are missing. There are too many places things can go wrong but the only central place where this is visible is the data collected for an event.