I agree with you on this. The only way we can trust, is if we know thee people. And even then it's normally not 100%. For example, if you want to take someone

I agree with you on this. The only way we can trust, is if we know thee people. And even then it's normally not 100%. For example, if you want to take someone out to a nice restaurant. You might ask friends and colleagues, but some might have different tastes or some might just have an incentive for you to go there. So once you have a few options, you can then Google those choices to see if they match what you are looking for. So for something as simple as a dinner, we are already doing several checks to validate the place and comments that people have made. The issue comes when the web is involved, as we expect instant reaction and response. We also hate having to answer repeated question as it interrupts our though process. So we need a web of trust, but also with the option of sharing in you personal web of trust. So for an example, I want to go to page: newcorp.com, but the certificate warns me it's not allowed by my chosen web of trust. So I query so see if anyone on my local web of trust has an allowed setting for this page. It finds that Bob does, but I have set Bob as a low trust setting so it won't allow me to go there, but it will say that Bob's web of trust does. Do you trust Bob's choices to allow access? This would at least allow people to make choices of trust that they understand. As humans we thrive in groups, as long as they are not to big, and the Internet is a huge group of people. It's a lot easier to choose if I trust Bob from the office then for example Google, ICAN or even Mozilla. That way, the non-tech people can see the web of trust of their tech friends and make a choice on what they have set. It's a thought, but I think we need to bring trust and security back to our local, controllable environment. The Internet will keep on integrating with our every day life's in ways that are hard the even think about now. So we need to figure out security and trust now, not once my jacket is talking to the street lamp telling it that the light should be lower because I had eye surgery yesterday and should not have strong lights around me. How the hell do we add security to all those types of functions that will come. Sorry for the long rant, but it's something that worries me about the future.