I think often you'd rather throw money at the problem, and have your engineering talent working on new features. This is one the of the nice things about AWS -

I think often you'd rather throw money at the problem, and have your engineering talent working on new features. This is one the of the nice things about AWS - oftentimes for the cost of a few hours of engineering time (what you might spend on a meeting to discuss optimisations) you could run a faster machine(s) for a few weeks.