3 ms·
"The business is data mining and advertising." I often wonder if the business of online advertising really works well. Targeted advertising certainly has bett
by vital101 17y ago
"The business is data mining and advertising."
I often wonder if the business of online advertising really works well. Targeted advertising certainly has better results that blanket campaigns, but don't most users ignore advertisements by now? I know that I hardly even notice them anymore (even the good ones).
- HeyLaughingBoy 17y agodon't most users ignore advertisements by now? Not well targeted ads! One of the forums I frequent has a fairly new ad up almost all the time. A number of people have commented on their experiences purchasing the products from that vendor and as a result, many more (myself included!) plan to buy from them when the need arises. It's a simple banner ad and clicking it takes you to a gorgeous website that is a perfect showcase for what they're selling. I really don't think most people (non-developers) dislike ads; we dislike annoying, generic ads that have nothing we're interested in. Then again, my wife and I love the "messing with sasquatch" TV ads because they're so funny although I can't even remember what they're selling!