I'm reminded of the huge success Coke experienced after reintroducing Coca Cola Classic after the disastrous new Coke. When questioned about the whole thing Cok

I'm reminded of the huge success Coke experienced after reintroducing Coca Cola Classic after the disastrous new Coke. When questioned about the whole thing Coke's president Donald Keough said, "Some critics will say Coca-Cola made a marketing mistake. Some cynics will say that we planned the whole thing. The truth is we are not that dumb, and we are not that smart."