For Patreon and Kickstarter to work, you have to be really lucky, or really popular already. It's not just enough to have a great idea. In a lot of ways, it rem

For Patreon and Kickstarter to work, you have to be really lucky, or really popular already. It's not just enough to have a great idea. In a lot of ways, it reminds me of striking it rich on an App Store app: more luck than talent. For every successful fundraising campaign, there are thousands that go nowhere. But obviously we don't hear about the failures.