Some things cannot be monetized. Such as content. What I'm getting at is what is your strategy to fight competitors and copyright violators who prefer to oper

Some things cannot be monetized. Such as content. What I'm getting at is what is your strategy to fight competitors and copyright violators who prefer to operate at a lower price, such as free? Especially in an era where everything gets cheaper over time, hosting, storage, bandwidth, etc? If you can't monetize content, monetize verbs / activities / actions. So kickstarter-ize it? This author will not upload until $100 of total donations or $1 or $1K or whatever. Of which the middleman gets a cut of maybe 10% or whatever.