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Even much of the domestic food you eat in the US is quite old. The average supermarket apple in the US is over a year old.[1] According to Martin Lindstrom in
by nostromo 11y ago
Even much of the domestic food you eat in the US is quite old.
The average supermarket apple in the US is over a year old.[1] According to Martin Lindstrom in "Brandwashed" it's an average of 14 months old.
Food preservation is great and allows us to eat domestic apples year-round, but taste and texture suffers immensely.
1: http://www.today.com/food/apple-you-just-bought-might-be-year-old-does-it-2D80207170 http://www.today.com/food/apple-you-just-bought-might-be-yea...
- caf 11y agoIt's hard to see how it could be economically efficient to have a year's worth of apples in the producer's inventory. Surely they should be trying to keep the capital tied up in inventory as low as possible?
- eru 11y agoThe article nostromo links seems to talk about one year being the maximum age, not the average.