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Exactly right about Glass there. It blew my mind that Google dropped the ball so bad there. Why market it to drunk trustafarian boho douche bags that go hang gl
by kleer001 11y ago
Exactly right about Glass there. It blew my mind that Google dropped the ball so bad there. Why market it to drunk trustafarian boho douche bags that go hang gliding every day? Uh, there's a whole population of people that work with their hands for a living that could use an extra para-brain to do some light secretarial jobs like calling, taking a picture, texting, etc... I would say the working class is far more populous than the target audience in those original Glass-hole adds.
- chc 11y agoI think the problem is that it was expensive, so they were kind of locked into marketing it toward people who go through money like socks — similar to why Tesla started insanely far upmarket and has slowly been working its way down to the ordinary consumer market, which is probably where the most benefit will happen.
- kleer001 11y agoExpensive for an individual, but not for a group like a military (I understand if Google wants to stay away from that can of worms) or a big manufacturing company like aerospace or food or car repair, etc ...