3 ms·
The thing is, "pretty good results" are competing against any number of eateries where we can get "delicious." Cooking together is fun, but scrapping or choking
by rtfeldman 11y ago
The thing is, "pretty good results" are competing against any number of eateries where we can get "delicious." Cooking together is fun, but scrapping or choking down a failed meal is not.
I've screwed up easy recipes plenty of times in the past. The promise that I can get a good result despite my lack of skill is what's appealing.
- mattgoyer 11y agoI'm overdue in writing a blog post entitled, "Blue Apron saved my marriage." Before Blue Apron I couldn't cook but Blue Apron definitely does a really good job walking you through things. You won't nail it every time but you'll definitely be close, you'll learn, and there is a good community of people making the same meal who can give you tips.
- pbreit 11y agoIt's been a revelation for my family. I went from reluctantly heating up stir-fry to eat on the couch to enthusiastically preparing fresh food, sit-down family dinners.
- jkestner 11y agoThe point that there's an instacommunity because you're all making the same recipe together is pretty awesome. Maybe broadcasting isn't dead? (See: Beats 1.)
- pbreit 11y agoYes, and they've made great use of (Facebook) commenting so that you both get input/tips by other amateurs cooking same dish and Blue Apron gets fantastic, organic-ish exposure. https://www.blueapron.com/recipes/seared-pork-roast-with-smashed-potatoes-strawberry-rhubarb-compote https://www.blueapron.com/recipes/seared-pork-roast-with-sma...
- pbreit 11y agoOK, you'll very likely get terrific results.