Here's a discussion, not entirely. Bad movies can devalue in western culture, an anti-ad. This doesn't seem to be happening as much elsewhere. (Plus in the US

Here's a discussion, not entirely. Bad movies can devalue in western culture, an anti-ad. This doesn't seem to be happening as much elsewhere. (Plus in the US they can afford real ads, ie new movies have a chance) http://globalpublicsquare.blogs.cnn.com/2013/08/21/why-hollywood-is-obsessed-with-sequels/ http://globalpublicsquare.blogs.cnn.com/2013/08/21/why-holly...