Nah, his argument goes beyond just the meta data itself. It's about meta data and whether or not we can use it. A world of exhaustive, reliable metadata would

Nah, his argument goes beyond just the meta data itself. It's about meta data and whether or not we can use it. A world of exhaustive, reliable metadata would be a utopia. It's also a pipe-dream, founded on self-delusion, nerd hubris and hysterically inflated market opportunities. The comment at the end of the essay about Google looks to be half throw-away. It's like he showed the essay to someone before he published and they said, "but Google", so he put a comment about Google in there without acknowledging that they were wrecking his essay. Additionally, he never mentions the positive feedback loop created by companies like Google that tend to encourage good meta data creation by punishing the obvious crap.