I imagine there has been some amazing work put in behind the scenes here and to keep it as secret as they did is fantastic. Whilst I don't always agree with App

I imagine there has been some amazing work put in behind the scenes here and to keep it as secret as they did is fantastic. Whilst I don't always agree with Apple policies what they have created here is a dramatic leap that will hopefully get the rest of this industry to start being future-thinking and creative.