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It's one of the hardest things to wrap your mind around going into business - people buy what they want. If you deliver what they want, they'll buy from you. If
by lionhearted 17y ago
It's one of the hardest things to wrap your mind around going into business - people buy what they want. If you deliver what they want, they'll buy from you. If you don't, they won't.
They don't buy what you'd like them to buy, or what you think they should buy, or what you yourself would buy. They buy what they want to buy. If you can line that up with them, you can sell to people.
- wallflower 17y agoSupply meeting demand explains why there is now a 'Vampires' book section in Barnes & Noble http://www.flickr.com/photos/echoman/3883032294/ http://www.flickr.com/photos/echoman/3883032294/ Also, "Revenue reality of a book on the NY Times best seller list" was about a Vampire genre author http://news.ycombinator.com/item?id=949044 http://news.ycombinator.com/item?id=949044 50 Cent (Vitamin Water) on Business: > Most people think first of what they want to express or make, then find the audience for their idea. You must work the opposite angle, thinking first of the public. You need to keep your focus on their changing needs, the trends that are washing through them. Beginning with their demand, you create the appropriate supply