5 ms·
Let's be frank, it's a terrible, horrible name.
by steve918 11y ago
Let's be frank, it's a terrible, horrible name.
- saiko-chriskun 11y agoI like it.
- GolfyMcG 11y agoI like it too!
- izolate 11y agoI know what they're trying to go for. Cockroaches survive nuclear disasters. Har har. FFS, even RoachDB would've been a better name.
- matt4077 11y agoA counterintuitive name can be an excellent choice. Who would'a thunk you could name an airline "Virgin" and get it off the ground?
- 001sky 11y agoThe history of "Virgin" is worth considerin in slightly more detail. It was an established brand well before they got into airlines. https://en.wikipedia.org/wiki/Virgin_Records https://en.wikipedia.org/wiki/Virgin_Records
- vijayr 11y agoThat case is different. Virgin started with music records and was already a huge brand by they time they launched the airline. They launched tons of products and all of them were called Virgin (mobile, cola etc). May be a better question would be "Who would'a thunk you could name a record label 'Virgin' and get it off the ground?"
- EliRivers 11y agoOn the other hand, virgins don't have a global reputation as a sign of dirtiness and poor cleanliness standards.
- millOfTheRun 11y agothey are pioneering unused regions of the English-language company namespace. Next up: RapistDB.
- brudgers 11y agoA bad name is better than wasting energy bikeshedding over available names. And in my opinion, for a product that solves messy problems "YourPerfectRainbowPony" isn't better. They're not selling to the marketing department.
- SoftwareMaven 11y agoBut managers still need to get approval from executives to purchase it. And who wants to go into a budget meeting pitching for "CockroachDB by Cockroach Labs"? They desperately need a name in there that will be palatable with executives outside of the Silicon Valley venture bubble.
- brudgers 11y agoIn my first job in AEC, my manager bought Zeos computers for our new CAD stations because he liked the way it sounded. The big glossy adds in all the computer magazines represented successful marketing. After listening to tech support tell my supervisor to "reset the BIOS" after two hours on the phone over a dodgy graphics card, I realized it would have been better if Zeos had spent some of that money on competent support personnel...it was another several hours before the hard disk settings and everything else that used to live in BIOS in those days was restored and the video card always was a little dodgy. Anyway, my manager also liked to write his letters in Lotus123. Which is a round about way of pointing out that if management isn't going to evaluate technical decisions using technical criteria then there's no escaping the fact that pointy hair is as pointy hair does. If you're pitching the name, not the solution the name isn't the problem.
- nitishmd 11y agoIts still a better name than brainfuck :) http://en.wikipedia.org/wiki/Brainfuck http://en.wikipedia.org/wiki/Brainfuck