What's fascinating is that they're being upfront with their customers about this, rather than trying to sneak it in. They're also explicitly letting their custo

What's fascinating is that they're being upfront with their customers about this, rather than trying to sneak it in. They're also explicitly letting their customers decide how long the pumps should last, and pricing accordingly. I wonder if other existing DRM-like mechanisms for hardware would be better received if their manufacturers took this strategy.