There's problems with top-down incentives, if they aren't well thought-out - http://highered.blogspot.hk/2009/01/well-intentioned-commissar.html http://highered

There's problems with top-down incentives, if they aren't well thought-out - http://highered.blogspot.hk/2009/01/well-intentioned-commissar.html http://highered.blogspot.hk/2009/01/well-intentioned-commiss... Optimisation can be a literal genie, even when it's humans doing the optimising.