> You can focus on collecting revenue faster, offering new customers less generous payment terms, demanding payment up front or in advance, It's worth adding t

> You can focus on collecting revenue faster, offering new customers less generous payment terms, demanding payment up front or in advance, It's worth adding that these in particular are good business practices with or without VCs, because: 1. It demonstrates that people will pay for your product. Nothing is worse than spending money making something only to discover nobody will pay for it. 2. It's aware of the 80/20 rule. Up-front payment does a good job of limiting you to the 20% of your client base who will make you 80% of your money. The clients who want things most on their terms, who will nickel-and-dime you, make unreasonable demands, and review you poorly to other clients, are going to balk at an up-front payment and go elsewhere, and that's a good thing. You don't need them. They'll weigh down your competitors and leave you more efficient.