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People have been saying the same thing about Google for ages, way before Page took over. "Shooting at too many directions", "lack of focus", ... I think they'v
by jonnat 11y ago
People have been saying the same thing about Google for ages, way before Page took over. "Shooting at too many directions", "lack of focus", ...
I think they've been quite focused. Put yourself in their shoes: almost all their money comes from ads and a large chunk from paid search. What do you do when you have 80% of the market in your main business? Trying to get the next 20% is expensive, maybe impossible since these users may not even have a choice of search engine (locked down company computers with IE, etc...). It's easier to grow by increasing the time their 80% of users spend on the net, searching and receiving ads.
Most of their projects are aligned with this goal. Android is about everyone having a conduit to browsing and searching at all times, even while driving or watching TV. Glass attempts to keep you connected and searching even when your hands are busy. Self driving cars are about converting wasted time during commutes into more time on the net. Their recent robotics companies acquisition spree is the same, less time doing stuff that can be delegated to a robot, more time online. Fiber and wireless are about reducing the costs to get you online and searching.
If all their goals with these projects materialize, people would be generating revenue for Google during almost all their waking hours.